The average person sees thousands of brand messages per day, but the effectiveness of most is questionable. Consumers are noticing standard display ads less because they’ve gotten used to them. The challenge that brands face today is in creating engaging ads that grab viewer attention. To achieve this, advertisers are making significant changes to their digital strategies. They’re shifting budgets from standard banners to mobile, video, and native, and customizing the experiences to increase consumer attention.
Snips Social Impact is a revolutionary new way of engaging consumers, by building off the emotional bond between an influencer and his audience. High-impact full-screen rich media and video experiences are delivered before organic content shared by influencers. The ads are delivered at the perfect moment, when audiences are focused and engaged with the influencer's content. By building off the emotional bond between an influencer and his audience, Social Impact campaigns produce more enjoyable experiences for consumers, drive significantly higher levels of brand recall, and outperform other display ad formats.
Social Impact campaigns are truly platform-independent and responsive, allowing brands to reach audiences on any device and across any social media, website, mobile app, email, and even text messaging. Run static, rich media, and video ads, or integrate plug and play ad tags from demand side platforms. All standard iAB ad format are supported, as well as completely custom sizes. No other platform delivers this level of performance.
Social Impact is the only platform that can run ad campaigns behind any content on any platform. Anywhere you can post a Snips link, you can run your campaign. You can even leverage viral content like YouTube videos, Vines, or breaking news to place your ad directly in front it as it gets shared. Target your ads by domains, categories, keywords, geolocation, or hashtags in social conversations. You can run your ads behind your own content exclusively, or choose to place them on our exchange behind other influencers to reach larger audiences. No other platform delivers this level of performance and flexibility.
Surround your audience with immersive video and sounds as they experience your brand in a whole new way. Social Impact VR360 delivers gorgeous, immersive 360° stories that are both stunning and captivating.
Social Impact VR360 enables brands and marketers to create VR display and video experiences across all major web browsers, social media, mobile apps, and other digital platforms. It is the first cross-platform VR solution, featuring unparalleled user engagement and interactivity on a game-changing platform.
The VR360 advertisements feature responsive rich-media display and full-length video spots, with interactive overlays that can be positioned in 3D space and time. Watch the scene come alive as you move your mobile device or drag the video to explore every angle. It is simply the most effective tool ever created for advertisers to engage with consumers everywhere.
Social Impact is revolutionizing the way brands connect with their audiences — though organic content shared by influencers across any platform. When you click on a snipped link to any content, the Social Impact ads appear for 10 seconds before reaching the content. Social impact campaigns consist of full screen, responsive ads across all devices and platforms.
Social Impact is a universal advertising platform. Similar to pre-roll ads that run behind video content, Social Impact campaigns are pre-roll ads that run behind any content and on any platform. The campaigns are not tied to any specific website or social media platform, and so you can run the ads anywhere you can post a Snips link, like Facebook, Twitter, LinkedIn, or Pinterest.
Snips is mostly used on social media, but it is platform independent and therefore links can be posted virtually on anywhere online, including websites, blogs, mobile apps, email, or even messaging.
Absolutely. Like display ads on websites, you can choose your targeting parameters including but not limited to geo-location, context, domains, and 30+ verticals.
We support any iAB standard sizes, any custom size, and full-screen responsive ads.
You can choose to run your ads behind your own content exclusively, or you can run the ads across the Snips network behind other influencers. You may use the targeting parameters to select influencers by categories, but not individually. This allows you to reach a much more broad audience, delivered completely on performance.
Currently, there are no limitations on the number of banners you can run per campaign. You can even compare performance between banners.
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